Retail Team Leaders are a critical support to managers, delivering exceptional customer service and a positive experience to customers, and may have to deputise for managers in their absence. They are skilled at managing and motivating their team daily, ensuring they are fully trained, work effectively and to the best of their ability.

The Retail Team Leader apprenticeship is designed for those who guide and coordinate the work of a retail team to complete tasks, identify and explore opportunities that drive sales, ensuring team members maintain the business’s standards in relation to merchandising, service and promotional activities, and that they are in line with procedures.